The 1940s was an era dominated by WWII, wartime rationing lead to a lack of materials to design new garments and women needed utility clothing which lead to the womens convertible suit being designed. This was a jacket, short skirt, and blouse, with the name coming from the fact that the jacket could be removed for more formal outfit in the evenings.

Womens clothes were designed for a purpose unlike the earlier era where glamour and sophistication were the key looks. Many women took to wearing slacks as they took on the men's work who were at War.

Late into the 1940s rationing restriction were coming to an end and one of the most important designers of this era Christian Dior introduced the New Look. This look was a tight waist and full skirt a beautiful incredibility feminine shape.

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VTG 1940s GOLDEN TROPICAL PRINT HALTER DRESS copacabana US $225.00

LEIFSDOTTIR GORGEOUS BLUE DITZY 1940S STYLE MODAL FLORAL PRINT DRESS NWOT LARGE US $49.99

VERY RARE 1940S PLUS SIZE 22 24 DEADSTOCK TURQUOISE SILKY RAYON PRINT DRESS US $293.25

Antique 1940s Barkcloth Flower Print Sheer Sleeve Couture Doll Dress Southern US $135.00

FRENCH VINTAGE 1940S RAYON PRINT DAY DRESS US $97.75

Vintage Cotton Print Pinafore Style Jumper Dress 1940’S US $99.00

VERY RARE FRENCH WWII ERA 1940S RAYON PRINT DRESS SZ 2 US $106.25

Vintage 1940s Cotton Sundress Dress S Floral Print Full Skirt Pristine Condition US $89.97

HEARTS cutest vintage 1940s NOVELTY PRINT dress S M US $210.00

Vintage Gold Cotton Print Summer Dress Floridian 1940s 40 32 48 US $199.00

Vintage 1940s Label Royal Hawaiian Aloha Silk Chinese Print 2 Piece Dress US $450.00

BETSEY JOHNSON VINTAGE 1940S STYLE ROSE PRINT DRESS P US $79.99

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For the first time women wanted high heels and not comfortable, low heeled work shoes. Again Glamorous Hollywood Stars like Rita Hayworth drove the fashion with the sweater look becoming popular, also printed tea dresses and novelty print garments and sailor collared dresses were popular.

Vintage 1940s novelty print dresses are probably the most popular vintage garments collected today, usual designed in cotton and falling at about mid calf length.

There are usual a good choice in 1940s vintage fashions available to buy at auction and suit also, prices are not too high with many items available to buy for less than $40. This is a great era for your first purchase of a vintage summer dress, with printed sun dresses and sailor dresses being not only very unusual but also at great prices.

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